iA American Insights

Austin, TX (June 27, 2025) – iA American Warranty Group (iA American) is excited to announce that we received seven Dealers’ Choice Awards this year in the following categories:

• Special Finance Training (Diamond)
• Reinsurance and Participation (Diamond)
• Sales Training (Platinum)
• New Vehicle Leads (Platinum – for DealerWizard)
• Digital Marketing (Platinum – for DealerWizard)
• Data Mining (Platinum – for DealerWizard)
• Direct Marketing: Sales (Gold – for DealerWizard)

For the fourth consecutive year, iA American received more awards than anyone else in the industry.

"It is an honor to receive such recognition from our clients and partners, including two awards for training,” said Eric "Frenchy" Mélon, Executive Vice President of Sales. "From proven objection handling techniques to the proprietary 15-Minute Turn^TM, our team is committed to providing an immersive learning experience that delivers results. On behalf of the training team, thank you for taking the time to vote for us. We look forward to continuing to serve you."

“We appreciate the confidence that all our dealer partners have shown in our amazing team. It is our job to prove every day to our clients that we deserve this recognition by providing world-class service, unmatched and easy-to-use technology, and a robust ROI," said Ross Bauer, Senior VP for DealerWizard. "Thanks to all of our dealer partners and our amazing DealerWizard team!”

Now in its 21st year, the Dealers’ Choice Awards are determined solely by dealers and dealership personnel. Voters were asked to complete the survey, entering their partner company’s name and scoring them on quality, value, customer service, and whether they would recommend that company to another dealer.

iA American is part of iA Financial Group, one of the largest insurance and wealth management groups in Canada. With assets of C$235.4 billion as of June 2024, iA Financial Group is listed on the Toronto Stock Exchange under the ticker symbols IAG (common shares) and IAF (preferred shares).

Every day and with every interaction, iA American is “Invested in You.”

About iA American Warranty Group:

With a history dating back to 1984, iA American Warranty Group is both a full-service administrator and an “A” rated insurer for the F&I industry. Thanks to our complete vertical integration, every aspect of our business is controlled in-house, including insurance, products, wealth-building opportunities, retail technology, training, income development, and performance marketing. We are headquartered in Austin, TX and have regional support offices throughout the USA. Our parent company is iA Financial Group, one of the largest insurance and wealth-management groups in Canada. The iA Financial Group and iA American Warranty Group business names and logos are registered trademarks of Industrial Alliance Insurance and Financial Services Inc.